Understanding the Content Types

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When you Add Content to a page, you select from a list of Content Types. Select an item from the list to create the placeholder for that type of content on the page. Then you proceed to add the actual content (the text of the headline, for example). 

Combine content types to create a unique page with a specific purpose. The various types of content are grouped into categories on the Content Type list.

  • General Content lists various kinds of content that displays on your public website.
  • The Forms section contains the various content pieces necessary to build a contact form on a page.
  • Search Content contains search box content.
  • Social Media contains Twitter feed content.
  • Components contain the mechanics that are necessary to make a process happen, either automatically (as the automatic posting of news articles in date order) or to display a set of data that's managed in one place, on a page in a certain format (such as your locations & hours).
  • Catalogs & Ecommerce are the content types that enable online ordering, checkout and order history.
  • The Portals & Users section includes content types related to website/portal user accounts.

Here's a brief description of each content type. Click the accompanying link to learn more.

General Content

  • Headline: Adds space for a text headline to display. You’ll choose the Headline size from a list of relative choices: Largest, Larger, Standard, Smaller, Smallest (all formatted for your website design).
  • Image: Adds space for a single image to display. Adding Images (VIDEO)
  • Text: Adds a block for text content. Style your text with the Visual Editor or select another editor mode option: Plain Text or Basic HTML. Content Editor Modes - Visual Editor
  • Collection: Adds space for a collection of items. The Collection type can be a List (plain, bulleted, or numbered) or a Gallery, which you can configure regarding rows and columns, or a Glossary of Terms, which will display “jump to” links for each initial letter the terms begin with. Adding a Collection and Collection Items
  • Spotlight: Adds the Spotlight content, which allows you to select from the library of default spotlights and your library of custom spotlights, and add a headline and text formatted for your design. Adding a Custom Spotlight (VIDEO)
  • IFrame: Adds an Inline Frame which allows you to display third party content on a page of your own website. You’ll specify width and height of the frame and the URL of the content to display. Using Iframe content
  • Horizontal Rule: Adds a horizontal line across the page
  • Video: Embeds a video you’ve posted on YouTube or Vimeo. Type or paste in your Video URL. Adding video to your website
  • Data Table: Display content in a grid format of columns and rows, without using HTML. Think pricing info, nutritional information, bank deposit rates, etc. Using the Data Table content type
  • Basic payment button: Add a PayPal “Buy Now” or “Donate” button for your site visitors to make a purchase or a donation. You’ll supply your PayPal Merchant ID, along with the name and price of the item. 
  • Google Map: Supply your map link or embed code and choose the display size. Adding a Google Map


  • Form: Adds form content to your page. You then choose the Form Type: General Contact, Estimate, Order, File upload, Online payment and can assign a message tracking number and a payment gateway to the form. This also provides the framework of the Form Actions which include response messages and social share options, and email messages. Once the Form content is selected, you can select the Form Field, Title and Submit button content.
  • Form Field: Adds a form field, and allows you to:
    • Type the Field Label
    • Select the Field Type: Choose from Advanced fields Integration-Ready Form Fields, Your Website and You, General fields such as Text field, Text area, Checkboxes, Radio buttons, Pulldown menu, File upload or Hidden. Set fields to be required, provide an optional Default value, set it to Autofill from the user profile, type an optional text caption around the field. Select from Date & Time fields, and Specialty fields like the Countries Menu Field Type which displays a pulldown list of countries then filters the State/Province Menu Field Type to those of the country selected. 
  • Form Title: Adds a section heading to the form, to help to organize and display the form fields.
  • Form Footer/Submit: Adds the Send button, which comes with an optional Reset button. The Reset button does not display by default, until a label is added for the button. You can update the text that displays on each button.
  • Setting up a form (VIDEO) 

Search Content

  • Search Form: This content type is typically added for you during your website set up, to display in the header. It displays a box for your website user to type into, searches your site and displays relevant results.

Social Media

  • Twitter Feed: Authenticate with your Twitter account and display tweets on your website. You choose how many to display and whether to display the avatar. Adding Twitter Feed content


  • News Articles: Adds the dated headlines managed in your Libraries > News Articles and lets you configure the display settings. Choose how many headlines display on the page, whether there is an archive page (and define the link to it) to display more articles, which categories display in the list (you may have more than one set up in your news articles library), whether the articles display in date order or randomly, and whether to display post dates and preview blurbs, and image thumbnails. Managing News Articles (PDF)
  • Email Marketing Integration: Adds an email signup form so you can capture new contacts while they’re browsing your site. Firespring Email Marketing
  • Site Structure Map: Automatically adds your complete website map to a page. Page links are organized by website sections, giving your visitors another way to find what they're looking for.
  • Locations & Hours: Automatically adds the information contained in the Website Settings > Locations & Hours area of your Springboard to the page. Should you update the address or business hours, the update will automatically appear on any page displaying the Locations & Hours component. Adding and Modifying Locations and Hours
  • Online Proof Management/Approval: Allows your customer to view proofs and complete an approval form that will provide you with their comments and approval status. You can modify the approval form and associated email messages, including reminder emails. Online Proofing (VIDEO)

Catalogs & Ecommerce

  • Catalog: Catalog content lets you create an online store. The Catalog content type lets you configure the display of items managed in your Libraries > Catalog Items, and the checkout process, including the function of shipping and tax calculations. Adding Catalogs for Online Ordering (VIDEO)
  • Order History: Allows your customer to view a history of items they have ordered in the past and to place orders from the list. Since you can copy a portal from a template and the default portal template includes this, you'll rarely if ever need to add this content type, but you may want to edit settings for your customers. Order History display options
  • Catalog Order Management/Approval: Allows your customer to view a list of orders placed through that portal which contain items that require approval. Control settings such as whose orders an approver manages, whether the approver can approve or deny individual items or if they must act on all of them at once, and the optional email messages sent to notify your business and the customer who placed the order. Activating Order Approval in a Portal
  • Shopping Cart: Adding the shopping cart content to a specific page overrides the default location of the shopping cart by placing it on the page, and allows you to provide a shortcut link to it, (ex: View your cart)  from any other area of your website.
  • Ecommerce Checkout: Adding the checkout component to a specific page overrides the default location of the checkout screen by placing it on the page, and allows you to provide a shortcut link to it, (ex: Go to checkout) from any other area of your website.

Portals & Users

  • Portal Login Form: Adds the login fields for username and password, and the submit button and allows you to update the field labels and the text on the button. Useful if you are creating an alternate login page for a particular customer to use to log into their portal, or to make the portal login functionality available on additional pages of the website.
  • Portal Logout Process: Adds the logout functionality to a portal. Since you can copy a portal from a template and there is a default portal template available, you'll use this rarely if ever.
  • User Password Reset: Sends an email to the website user where they can reset the password for their account.
  • User Account Request: Lets your website visitor create a user account. You choose whether accounts are automatically approved and assigned to a group for portal access, or if you’ll approve and assign manually. Adding a User Account Request Form
  • User Profile Manager: Adds the fields included in your User Profile form to the page, so that visitors can update their personal information. Automatically updates their user account in your Springboard. User Profile page
  • User Search/Directory: Adds a browseable Directory with a basic Search feature. Based on the User Profile, you choose which data fields display and also which User Groups are included in the search/directory. 
  • Portal Selector Process: Adds the option for a website user who has access to multiple portals to log in once, and switch between the portals. Using the Portal Selector content for website users to access multiple portals